Media Masterclass: Future-Proofing Sales

Virtual, Private Discussion

Tuesday 11th June

11-12pm PST

“No matter how exceptional your product, you won’t succeed if you can’t sell”

– Grant Cardone

In the right conditions, niche Media players can quickly become Ivy-Leaguers overnight. And whilst a great product gets you in the game, what keeps you playing is a great revenue strategy. Maximizing the monetisation of both your sell-side and buy-side audiences is vital.


The challenge for many Media companies is they lack the right sales tools to succeed. 59% are reliant on point solutions which kills agility [Forbes, 2024]. Data siloes propagate. New capabilities can’t be integrated. And shiny new stuff like AI is out of reach. This leaves CEOs and CSOs vulnerable to failure as the market develops and changes at pace.


1. Why is 2024 a key year to get your tech roadmap clarified for sales?

2. What are the key tech stack pillars that support sales automation & AI.

3. How do you build the business case for investing in new sales systems?


A revenue operation that’s ready today, and still relevant in 3-years’ time, is a cornerstone of continuing high growth. In this busy and dynamic sector, how can you remain on the front foot as your market changes and your company grows?


Senior sales decision-makers such as Chief Sales & Revenue Officers and VPs of Sales & Revenue within US digital media, publishing, gaming & event organizations. This discussion will be valuable to you if you’re looking to improve your sales team’s efficiency and make your function future ready.


Attendance is capped to ensure every participant is able to contribute. The meeting is only open to invited participants or those who have been referred by a colleague or our partner, Workbooks.


A special thank you to Workbooks for their continued support of the Change Makers Club.


Workbooks are a CRM vendor with a deep specialism in manufacturing. In 2024, TechRadarPro rated them as the #2 CRM globally.


All of our roundtables are focused, collaborative and informative. Thanks to a chaired and moderated discussion you will: gain insights and ideas from thought leaders in different industries, benchmark your own plans within a collaborative and confidential environment and network with an exclusive group of senior executives in similar size organizations to you.

The Team

jh profile pic

James Harris


William Russell

Club Director

Chloe Vais

Club Director

Elle Brasier

Head of Operations



We’re committed to supporting our society and environment. When you attend a Change Makers Club event, we pledge to neutralise your carbon footprint. To offset your travel or energy usage we will plant a tree via One Tree Planted. Once mature, the average tree has a net absorption of 30 kg of CO2 per year, which equates to 227 miles of travel by car or 96 hours of office usage. You can see our maths here.


Learn more here:

If you have a question about attendance, please contact me:


Chloe Vais

Club Director, Change Makers Club


Tel: +44 (0) 7429 464466


Address: 18-20 Huntsworth Mews, Marylebone NW1 6DD