In a highly competitive market, customer experience is the currency for business growth. According to Forrester Research, companies delivering a best-in-class CX today are achieving 5x revenue growth over those that wait. Yet although 84 percent of companies aspire to be a CX leader, only 1 in 5 delivers a good or great customer experience.
The value of CX is no secret, so why do so many organizations continue to underperform here? And, why are forward-thinking marketing and CX leaders now saying their choice of technology may be the single most important indicator of success?
To discover how these companies are innovating to satisfy customer expectations not only to survive but to thrive in our fast changing data-driven world, I’d like to invite you to join our CX executive round-table. We’ll welcome Tony Costa, Senior CX Analyst at Forrester to chair this peer-to-peer discussion.
Join us for lunch at Boston’s famous Menton Restaurant on May 4th as we unite the city’s most forward-thinking CX leaders for exclusive networking and lively discussion. We will commence at 12pm and conclude at 2pm. Tony will chair the discussion, sharing his insights on the trends and drivers fuelling CX investment decisions. Learn how large-scale organizations, like yours are delivering on the next generation of CX expectations by ensuring they make the right technology choices and avoid the pitfalls that can potentially destroy CX initiatives.
If this topic is top of your agenda, you need to be around our table. To learn more about the event and request your official invitation, contact Lindsay at firstname.lastname@example.org.
This event is offered at no cost to guests due to the kind support of Datastax