Companies that use data to make decisions are 58% more likely to beat their revenue goals [Forrester, 2020]. Despite this, less than 50% of corporate strategies currently mention data and analytics as components for achieving their organizational goals [Gartner, 2020]. 


Using data in your organization can fundamentally change the value proposition you offer to your customers. We asked hundreds of organizations about their top priorities for their data strategy and the steps they are taking to execute against them. Overwhelmingly, data-driven enterprises are seeing improved customer satisfaction and loyalty as well as increases in margin and market share. What are the patterns and practices we can identify and adopt?


Join us at this exclusive roundtable to discuss with your peers and thought leaders three key questions:


o What’s the right balance between investing in making the most of internal data versus discovering and acquiring external data?
o What does it take for an organization to feel confident “our data infrastructure is aligned with our data strategy”?
o Real-world stories on how personalisation is influencing customer engagement, and delivering revenue growth.

Attendee’s from our Sept 2020 session:

Chief Digital Officer, Walgreens Boots

Chief Data Officer, ITV

Chief Digital Officer, Electrocomponents

Chief Transformation Officer, Experian

Chief Technology Officer, TP ICAP

Chief Technology Officer, HSBC

EVP Digital Banking, Danske Bank


to name a few…



DataStax helps companies compete in a rapidly changing world where expectations are high and new innovations happen daily. DataStax is an experienced partner in on-premises, hybrid, and multi-cloud deployments and offers a suite of distributed data management products and cloud services.

What is the experience?

All of our virtual roundtables are focused, collaborative and informative. As a participant you join via video and – thanks to a chaired and moderated discussion – take away actionable ideas to implement within your business and with your customers.


Prior to the virtual meeting taking place, each attendee is interviewed to understand their interests and perspective. Those who register early will also contribute towards the insight report, which will be published prior to the virtual meeting and will be the focus of the discussion.


The Team

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James Harris

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Georgina Hayes

Club Director
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Joe Scothern

Research Director
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Philippa Brown

Research Director
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Matt Hearne

Executive Director

Elle Brasier

Operations Manager

If you have a question about attendance, please contact me:


Georgina Hayes

Club Director, Change Makers Club


Tel: +44 (0) 20 3322 6788


Address: 18-20 Huntsworth Mews, Marylebone NW1 6DD