MedTech companies are facing rising pressure to put the user at the heart of their strategies. And this shift is not just a trend, it’s a necessity. Healthcare professionals now expect a seamless, data-driven service that supports the delivery of personalised healthcare for all patients, no matter the scale of their needs [Forbes 2024].
However, many MedTech companies are hamstrung by legacy technology which impedes their ability to deliver personalised, end-to-end services. Unoptimised enterprise architecture and fragmented data prevent them from providing the precision diagnostics and personalised products required by healthcare professionals and patients alike [Forbes, 2024]. And left unaddressed, this legacy infrastructure will prevent the meaningful adoption of Gen AI in the long run.
Given the critical nature of their operations, even one small error can have profound implications. So how can you ensure that you will deliver the seamless, integrated experience that is demanded?
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